Moodle Google @ GPSEC: Jonathan Howard: 3 Ways To Optimise Your Conversion Rate As A Blogger
Blog entry by Jonathan Howard
When you're blogging, one of the best sources of traffic is through the email subscribers. If you are looking into the subscribers, you would find that the more subscribers you have, the more traffic you have. Subscribers are a source of instant traffic as well and that is why, whenever you are looking into the subscribers, it is important that you look into the conversion rate which you are getting from the normal visitors to the subscribers as well.
This would ensure that you are able to get more subscribers easily as well. When you're looking at how to start a blog online, you would often notice that one of the best sources of traffic is from email and therefore you have to continuously measure the conversion rate which you are getting from visitors as well.
We would be discussing about some ways in which you can optimise the conversion rate which you are getting from normal visitors to email subscribers.
1. Use analytics:
When you're using Google analytics, it provides you the options of goal setting as well. You can set the goal as email subscription and you can place the pixel on the thank you page after the email submission as well. This would ensure that you are able to look into the subscription rate as well.
There are some of the plug-ins which can help you with the subscription rate optimisation as well.
You have to constantly know the subscription rate and you have to know the difference between the in content updates as well as the newsletter signups and once you are able to look into both of these conversion rates, it becomes quite easier for you to look into the way in which you can optimise your blog and when can you optimize the in content upgrades as well
2. Use proper opt in forms:
The opt in forms needs to be blended and you need to ensure that you are getting a proper call to action as well.
The call to action is significantly important whenever you are looking into the conversion rate as well.
While testing different call to action rates, you can easily ensure that you are able to optimise the call to action text as well.
That is why, you have to 1st look into the call to action options and then you would be able to increase the opt in rates as well.
3. In content upgrades:
In content updates aren't one of the best options which you have got whenever you are looking to increase the opt in rates. You need to ensure that you are always able to find the best opt in rates and after you are able to do that, you can put in each and every blog post as well.
So, when it would you're looking into the in content opt in rates, you have to look into the content bonus all the content upgrade which you are providing and then you would be able to ensure and find out the actual conversion rate as well.
As you can see, planning on HowToStartABlogOnline is easy but looking into the intricate details which would make your blog successful, it is difficult and therefore you have to pay attention to each and every aspect as well.